How to Hire a Packaging Designer: A Guide to Freelance Marketplace Platforms

Are you launching a new product or seeking to revamp your packaging design? The way your product is presented can significantly impact customers' perception and influence their purchasing decisions. However, if you're not a designer yourself, creating a packaging design from scratch can seem overwhelming. 

In this blog post, we'll provide you with a comprehensive guide to hiring a packaging designer using popular freelance marketplace platforms, such as 99designs, UpWork, and Fiverr. Discover how to navigate the process and find the perfect designer to bring your vision to life.

Step 1: Download Your Product Template

Before diving into the design process, ensure you have a packaging template ready. This template will serve as the foundation for your design, allowing the designer to create a print-ready final product. If you don't have a template, you can easily download one from our online store. Simply select your product and size, then click the "Download Template" button located below the size dropdown menu.

Step 2: Create Your Design Brief

Crafting a comprehensive design brief is essential to effectively communicate your project requirements. The design brief should include your brand's style, target audience, and specific design elements you wish to incorporate. Feel free to provide inspiration references from other brands that resonate with your vision. This document will guide the designer in understanding your expectations and bringing your ideas to life.

Step 3: Connect with a Designer

On platforms like 99designs, UpWork, and Fiverr, you'll find a pool of talented packaging designers. Browse through their portfolios to identify those who align with your requirements, both in terms of budget and work style. You have the option to directly contact designers that catch your eye or host a contest where multiple designers can submit their designs. For optimal results, be sure to provide realistic expectations and fair compensation to attract top talent.

Step 4: Finalise Your Order

Once your chosen designer has created your packaging design, it's time to finalise your order. Head to our online store and select the product and size you wish to order. Align the printing options with your design specifications, then proceed to upload your artwork and complete the checkout process seamlessly.

Conclusion:

Effective packaging design can make a significant impact on your brand's success. By leveraging freelance marketplace platforms you’ll gain access to a vast pool of talented packaging designers who can bring your vision to life. 

Remember to follow the steps outlined in this guide: download your product template, create a detailed design brief, connect with the right designer, and finalise your order through our online store. Elevate your product's packaging and make a lasting impression on your customers.

Ready to elevate your brand experience? Visit our online store to get started.