Maximising Your Unboxing Experience with Custom Packaging

In today's fast-paced and ever-changing world, brands are constantly seeking new ways to make a lasting impression on their customers. One way to do this is by maximising the unboxing experience, which has become a critical part of the overall customer journey. Custom printed mailer boxes are a great way to elevate the unboxing experience and create a lasting impression on customers.

What are Eco-Friendly Mailer boxes?

Custom mailer boxes are cardboard boxes that are specifically designed for shipping and packaging products. They are durable, lightweight and can be easily customised to fit the brand's unique requirements. Using our platform, you can source custom mailers from a range of existing sizes, or alternatively create your own. With full customisation and no set up fees on any design as well as no minimum or maximum order, they are ideal for e-commerce businesses that want to ensure their products are safely delivered to customers while also offering a unique unboxing experience.

The unboxing experience is the moment when customers first see their purchase in person, and it is an important part of the overall customer experience. In fact, it can significantly impact customer satisfaction, loyalty and word-of-mouth marketing.

Research has shown that 40% of consumers are likely to share an image of a package on social media if it has a unique design or brand-specific packaging. This presents an opportunity for businesses to increase their brand exposure and reach new customers.

Furthermore, 52% of consumers are likely to make repeat purchases from a brand if they receive their order in premium packaging. This highlights the importance of the unboxing experience in creating a lasting impression on customers.

How Custom Packaging Enhances the Unboxing Experience

Custom printed mailer boxes offer a range of benefits that can enhance the unboxing experience. Here are a few ways in which custom printed mailer boxes can elevate the unboxing experience:

Branding – Custom printed mailer boxes provide an excellent opportunity to showcase a brand's unique identity. They can be customised with your brand's logo, colours and messaging, which can help to increase brand recognition and create a sense of loyalty among customers.

Personalisation – Custom printed mailer boxes can be personalised with the customer's name or other details to create a unique unboxing experience. This personal touch can help to build a stronger connection between the customer and the brand.

Protection – Mailer boxes are designed to protect the contents of the package during transit. Custom printed mailer boxes can be made to fit the specific size and shape of the product, ensuring that it is securely packaged and protected during shipping.

Sustainability – Custom printed mailer boxes sourced from inke packaging are made locally in Australia and offer an array of sustainable elements to help reduce the environmental impact of packaging whilst also appealing to consumers who are increasingly conscious of sustainability. 

How to Maximise the Unboxing Experience

Here are a few tips on how to maximise the unboxing experience with custom printed mailer boxes:

Be creative – Custom printed mailer boxes offer endless possibilities for creativity. Brands can experiment with different designs, colours and messaging to create a unique unboxing experience that aligns with their brand identity.

Keep it simple – While custom printed mailer boxes offer a lot of room for creativity, it's important not to overdo it. Keeping the design simple and consistent with the brand's identity can create a cohesive and memorable unboxing experience.

Include a personal touch – Adding a personalised note or message to the package can create a deeper connection between the customer and the brand. This can help to increase customer loyalty and encourage repeat purchases.

Ready to elevate your brand experience? Visit our online store to get started.